Nurturing Cultures of Support

Baby sleeps in a brightly woven textile in parent's arms as the parent looks ahead at the camera

Our Story

Global Inspiration + Local Impact

Most human cultures around the world have integrated community-supported rituals to nurture infants and caregivers during the perinatal period. Yet Western industrialized culture has largely lost this critical societal infrastructure. After years of working internationally, Nurturely’s founder, Emily Little, PhD, started Nurturely with the goal of creating local impact from global inspiration. Nurturely uses preventative wellness programs, community-participatory research, and interdisciplinary trainings to tackle disparities in perinatal health in the US.  Nurturely strives to honor the inspiring international wellness and support practices from a place of humility and respect, amplifying the voices of the original holders of these practices. 

Our Mission

Nurturely’s mission is to promote equity in perinatal wellness and strengthen cultures of support for infants and caregivers through preventative knowledge-sharing, collaborative exploration, and proactive community engagement

Our Vision

Nurturely envisions a world where wellness for infants and caregivers is a right, not a privilege – where all infants are nurtured by society, all caregivers are informed, supported, and empowered in their childrearing and healthcare choices, and all perinatal professionals excel in compassionate, culturally-sensitive care.

Our Approach


Nurturely takes a preventative approach to tackle the root causes of disparities in perinatal health so the next generation can thrive.

Two people sit face to face on a couch with a mug and pillows


Nurturely facilitates interdisciplinary communication and connection, which are central to optimal perinatal care systems.


Nurturely engages all members of society to strengthen community supports for the perinatal period.

We Love What We Do

Learn about the Nurturely Team

Why We're Here

We Believe...

Parent and baby smile at each other in camo gear

wellness is a right not a privilege

Perinatal wellness should be accessible to all. We practice equity by critically evaluating our internal practices and co-creating programs with the community.

Parent and baby snuggling on the bed

Perinatal disparities should be prevented

A preventative rather than reactive approach is essential. Prioritizing early health and development naturally provides a means of addressing the root of other societal issues.

Young baby and parent both sleeping on their backs leaning in toward each other

Lifelong Growth is key to success

Equity in perinatal wellness is a journey not a destination. We are always adapting ourselves and our work based on new learnings and community feedback.

Cultural differences deserve celebration

We celebrate cultural variation in perinatal wellness practices. We commit to honoring, understanding, and representing the cultural roots and deep history of these practices.

Planet health is perinatal health

The same things that degrade our planet are also detrimental to the health of infants and caregivers. We strive to leave this planet better than we found it.

Read more about Nurturely’s commitment to the people and the planet.

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